MaximShubin.com

Before creating and uploading a website, it is important to take the time to plan exactly what is needed in the website. Thoroughly considering the audience or target market, as well as defining the purpose and deciding what content will be developed are extremely important. I will have to understand your business first and do some research, before starting with any design work. Even choosing right domain name for your business can be tricky, so please do not rush and seek expert advice first. Different design techniques can be used for a good site, important thing to keep in mind though, is your customers and search engines. Your site has to fulfill customers needs and should be easy to find online.

In my web development work I use PHP and MySQL technique. Web Development is the term used to describe all non-design related activities involved in building and developing a website. These typically include system design, process and business flow mapping, domain setup and management, site architecture (structure, lay-out, functionality and back-end systems), programming, server configuration and security. Web Development is a highly specialized field that requires a good understanding of the World Wide Web and the ability to apply programming skills to develop Internet based software applications.

Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Sometimes a site's structure (the relationships between its content) must be altered too. Important: From a client's perspective, always better to incorporate Search Engine Optimization when a website is being developed than to try and retroactively apply it.
Please contact me for an examples of my SEO work...

Pay per click (PPC) is an Internet advertising model used on search engines, advertising networks, and content websites, such as blogs, where advertisers only pay when a user actually clicks on an advertisement to visit the advertisers' website. With search engines, advertisers typically bid on keyword phrases relevant to their target market. When a user types a keyword query matching an advertiser's keyword list, or views a webpage with relevant content, the advertisements may be displayed. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to or above the "natural" or organic results on search engine results pages, or anywhere a webmaster or blogger chooses on a content page. Content websites commonly charge a fixed price for a click rather than use a bidding mechanism. Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter are the largest network operators as of 2008.

E-Commerce is about setting your business on the Internet, allowing visitors to access your website, and go through a virtual catalog of your products / services online. When a visitor wants to buy something he/she likes, they merely, "add" it to their virtual shopping basket. Items in the virtual shopping basket can be added or deleted, and when you're all set to checkout...you head to the virtual checkout counter, which has your complete total, and will ask you for your name, address etc. and method of payment (usually via credit card). Once you have entered all this information (which by the way is being transmitted securely) you can then just wait for delivery. Its that simple. In short, by implementing E-Commerce, you save money, are online 24 hours-a-day, 7 days-a-week, no traffic jams, shopping crowds, carrying overloaded heavy shopping bags etc. Just more business, the easy way. For e-commerce solutions I use Joomla and PHP, MySQL.